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About

πŸ‘‹πŸ» Hello. I’m Brad Lauster and this is my blog.

🧠 Since 2000, this site has been my outboard brain. It's where I collect and share my thoughts – mostly on behavior design, user experience and personal development.

Picture of Brad Lauster
Your host, Brad Lauster

πŸ—½ I grew up in upstate New York, and after college, moved to California, where I lived in Sacramento, Palo Alto, San Francisco, and Santa Barbara. In 2010, I moved to Hong Kong and then moved to New York City for seven years.

🌁 These days, I’m back in San Francisco, where I live with my wife, Jessica, and our huge cat, Mewzi.

πŸ’ͺ🏼 I’m currently the Director of User Experience at FORME Life. Our product has not launched yet, but we're already getting some press.

πŸ‘¨πŸ»β€πŸ’» In the past, I’ve worked for Intel, Stanford University, LinkedIn, AppFolio, Bindo (a company I co-founded), Equinox, WW (formerly Weight Watchers), and Clover.

🍣 I love backpacking, rock climbing, riding bikes, skiing and being in and on the water. I’m also a food enthusiast, and a public transportation nerd.

βœ‰οΈ If you’d like to work together or chat about something I’ve written, you can reach me at hi.bradlau@icloud.com. I’m also on Twitter at @bradlau, but email is the best way to get in touch.

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πŸ’» bradlau.info runs on Ghost. I write the posts in iA Writer.

πŸ“ˆ I also use the privacy-friendly analytics tool, Simple Analytics, and share those stats publicly.